Business Cards

Many people overlook the value of having a professional deigned business card that accurately reflects your brand image, yet this small piece of paper can be an important part of your collateral package. It’s often the first item prospects receive from you, so it’s your first opportunity to make a strong, positive impression on them.

The preponderance of do-it-yourself online business-card printing companies is an interesting and somewhat troubling phenomenon. With limited exceptions, it’s fairly easy to spot an inexpensively produced card. When you choose to “go cheap” on your business cards, what message does that send to those with whom you wish to do business? Are you really doing yourself any favors by missing out on the opportunity to start building a positive brand image right from the start?

Cheaper isn’t always better when it comes to first impressions. Give clients a great first impression with these tips and tactics:

YOUR BUSINESS CARDS

DESIGN TIPS

Enlist the help of a professional designer. Ideally, this person’s also tasked with designing your other collateral (letterhead, brochures, website, etc.), so it’ll be intuitive to carry your brand image through from those pieces to your card. Keep it simple. Business cards are typically just 3.5″ x 2″ (except when they’re not), so you don’t have too much space with which to work. Don’t make your logo too large, don’t make the type too small to be comfortably read, and don’t be afraid to use white space.

centrimg

SHAPE OR SIZE

Unless you’re the adventurous type- keep to the standard business card size. There are things you can do to a 3.5″ x 2″ card to differentiate yourself (e.g., rounded corners), but going with an unusual shape can be tricky. A round card, for instance, is quite memorable, but it certainly won’t fit in standard business-card holder devices. You must be willing to trade convenience for memorability if you choose an unconventional shape or size.

Die cut shaped business cards aren’t perfect for everyone.

centrimg

Pandemic Brand

We at Pandemic Brand are offering 1000 business cards for $65.00. These are high quality 16pt. stock 4/4 (full color both sides) UV coating (both sides). This price includes layout and design of the cards and upon your approval we will have them in your hands within 7 business days. If you are in need of a quality business card, then now is the time to order. Call us or email us to get the process started.