YOUR BUSINESS CARDS
Enlist the help of a professional designer. Ideally, this person’s also tasked with designing your other collateral (letterhead, brochures, website, etc.), so it’ll be intuitive to carry your brand image through from those pieces to your card. Keep it simple. Business cards are typically just 3.5″ x 2″ (except when they’re not), so you don’t have too much space with which to work. Don’t make your logo too large, don’t make the type too small to be comfortably read, and don’t be afraid to use white space.